The newly proposed Los Angles Football Stadium is a great example. At such an early stage no one is going to remember the name for the stadium which is going to be “Grand Crossing” . Grand crossing refers to the intersection of the three major counties in Southern CA making the location of the new proposed project geographically ideal.
Now, like me if someone tells you there is new stadium being built in LA and neither you or the other person knows the the name you instead go to a search engine and type in “los angeles football stadium”. What comes up #1 is www.losangelesfootballstadium.com which is owned by the Grand Crossing folks.
I now am familiar with the brand “grand crossing” and I was branded through a generic domain name and SEO. We won’t get into branding and SEO on this post.]]>
The terms say it’s for any domestic flight and if you book far in advance on Virgin you can usually get a $500/person flight from coast to coast.
146 passengers x $500 = $73,000
$60,000 x 2 = $120,000 non-discounted price
$120,000 – $73,000 = $47,000 For The Name on the Plane.
Is this a daily deal or simply email marketing, is this just a publicity stunt? Did they line up a buyer then publish the deal? Who knows, but I’m interested in knowing how many of these sell.]]>
Overall it’s a pretty neat article and worth the 3 minutes. Click hear to read.]]>
Does the Libyan Nic have domain parking partnership ? That’s a joke of course.]]>
Read the article, it’s a good one and let us know what you think and if you have any questions. All this said we do believe that Social Media and Facebook in general are necessary for many business including some small business. This post is not intended on bashing Social Media in anyway and as Search Engine Marketers we do believe that there are synergies between SM and Search. We also believe that SM can have tremendous benefits for some small businesses while relatively limited to others. The bottom line is do your homework and set some expectations so that you can determine how much time to allocate toward SM vs. other channels otherwise the opportunity cost of your time can bankrupt you.]]>
This could be the best news Yelp has had in the last 6 months. This is a big vote of confidence for Yelp as they go through their legal battles; however let’s not forget that the Lawsuit against Yelp also opens the doors to lawsuits with any company that manages the editorial and publishing of reviews. This includes all the major search engines.
Is an announcement between Google & Yelp coming soon? Is it possible that merger talks are in the works again ?]]>